WHAT WE MONITOR
TRADEMARKS
Overview
It is important to understand why a mark is likely to cause confusion in the marketplace. For one thing, you do not want to spend the time and money submitting a trademark application that may be rejected due to the likelihood of confusion. Organisations should also be aware of similar marks and whether the use of these marks constitutes infringement.
FAQ's
Registered trademarks are protected by law. However, trademark violations occur on a daily basis, and you will certainly want to be informed as soon as someone infringes your rights. Trademarks Worldwide Ltd promptly notifies you about anyone using a trademark similar to yours. Such knowledge enables you to take effective action against trademark infringements.
Currently, we are incorporating trademarks from the US, UK, and Trademarks Worldwide Ltd into our databases.
Open your personal account to review the results of your monitoring subscription at any time. In addition, you may choose to receive either a weekly or monthly report, or you can look up the results yourself.
Our computer systems assess similarity by employing a combination of different algorithms. Although it is our trade secret how this process truly works (similar to how Google® does not disclose the details of how search results are ranked), we can inform you that the Levenshtein distance plays a vital role, along with other factors.
Currently, we are analysing trademarks from the EU, UK, and US. We are continuously expanding our portfolio and will soon be able to analyse trademarks from every country.
News
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Gucci Wins WIPO Case Over 30 Domain Names in Major Anti-Cybersquatting Victory
Italian luxury house Gucci has secured a sweeping win at the WIPO Arbitration and Mediation Center, which ordered the transfer of 30 domain names—including gucci.kids, gucci.sydney, and thegucci.shop—registered by U.S.-based Technology In Motion Enterprises. The panel found that the domains, which redirected to sites selling rival handbags and jewellery, were registered in bad faith to exploit Gucci’s global reputation. Evidence showed the respondent had attempted to lease the domains to Gucci for fees exceeding $10,000, while also controlling similar domains tied to Dior, Chanel, and Estée Lauder. The WIPO panel ruled that such conduct amounted to "opportunistic bad faith" and a deliberate attempt to profit from confusion with Gucci’s trademarks.
29/10/2025
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An update to our trademark report is now available
To access it, please log in to your account and go to the "Trademark" section. If you're not registered yet, simply sign up with your reference number.
27/10/2025
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UKIPO Rejects Philips’ Shaver Design Trademarks for Lack of Distinctiveness
The UK Intellectual Property Office has refused four trademark applications by Dutch technology group Koninklijke Philips N.V. for geometric dot patterns applied to electric shavers, ruling the designs “devoid of distinctive character” under the Trade Marks Act 1994. The decision found that the dotted motifs—featured across multiple filings—would be perceived by consumers as decorative embellishments rather than indicators of trade origin. Philips argued the patterns were unique and already accepted by the EUIPO, but the UK examiner held that aesthetic appeal alone does not make a design a trademark. The rejection underscores the UKIPO’s increasingly strict approach to design marks in consumer electronics, where visual simplicity can hinder distinctiveness. The ruling comes as Philips continues its transformation into a health technology powerhouse, generating €18 billion in 2024, largely driven by its medical imaging and diagnostic equipment.
23/10/2025